Thursday 29 April 2010

Linen Hire Heaven - New York, New York #3








The party starts here - wish we'd thought of that slogan.

When Form Over Function launched into the blogosphere earlier this month one of our missions was to bring you a behind-the-scenes peek into the event industry, and here in New York, there would be practically no event that does not start here - at Cloth Connection.

With thousands of options - yes thousands - to choose from, it is no surrpise to learn that this is the place the crews from Martha Stewart and Preston Bailey come to pick the tablecloths, overlays, table runners, napkins and chair ties for the events they style.

As did Donald Trump for his own wedding (well his stylists anyway) and apparently people with $US500,000 to drop on a Project Runway themed sweet sixteen birthday party for their daughter.

When we visited this week, manager Laurie Brown was preparing a box of samples to ship to a client with a $US50,000 budget -- yes, you read that right -- allocated to styling just the place card table at a bar mitzvah.

Now if Sydney had a population of 9 million and counting, our linen racks at Form Over Function would look just like this (but check out the all things fabric section of our hire depot and you'll be spolit for choice anyway, and there's many new linen lines to be added just as soon as we're back from our Manhattan adventure).

Cloth Connection may cater for events with 1000 tables (that's no typo), and offer every linen on its racks in five sizes, but one thing Form Over Function has in common with this US giant, which began its life as a home business operating from a kitchen table just 25 years ago, is a passion for the way fabric transforms an event space, and a mission to custom make at every opportunity to ensure clients get exactly what they're looking for.

Adding overlays or replacing a venue's exisiting tablecloths is a must: not only does it allow you to put your own mark on a space, and introduce colour and texture to your tables, but it also ensures that the seriously inferior linens many venues provide don't play a starring role at your party.

We're sorry to report that too many venues skimp on their linen and hire in cheap polyester tablecloths. Straight out of their packets and onto the tables, as well as awful to the touch, they are heavily creased, sometimes stained, and never ever cover the ugly table legs of venue tables.

It was nice to discover someone else shares our obsession with a need to lay the groundwork for a beautiful event from the linens up. Just like us at Form Over Function, Cloth Connection hand-presses all its specialty linens and invests in devising ways to pack stock for transport with minimum crease lines (and we never, ever leave home without our steamer).

We love the overlays created for a denim and diamonds themed party (so Dallas) we show above, and the delicious extravagance of these sheer organza overlays with shimmer discs and lush feather edging.



But for a total over the top, only-in-America linen option (sorry but it's true) we could not go past these decadent croteched overlays created from a lavender and sparkle yarn.
We hope you're as inspired as we are by the delicious fabric possibilities here and check out our ever growing racks soon!




Alicia x






































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